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How the Blog work in your store

📄 Overview

To promote your website organically and to rank higher on search engines, blogging can be an extremely effective tool if done the right way! With a Jumpseller store, you have an option to use the “Built-In” Blog feature. This can be used with all themes and works as a part of the store instead of being an extension.

If you’ve been using Jumpseller for a while, you probably noticed that your store came with a pre-created Blog and Post page — and maybe you’ve used them to share news, updates, or helpful content with your customers. But now, we’ve made a small-but-mighty update to how blogs and content pages work in your store.

This new structure makes things easier, more flexible, and much cleaner — but it does mean that if you were using the old structure, you’ll want to do a quick migration to the new setup.

Don’t worry — it’s easy, and this guide will walk you through everything.


🔄 What Changed?

Old Structure (before)

  • Your store came with the following pages already created:
    • A Blog page connected to the Blog category.
    • A Post page connected to the Post category.
  • Templates:
    • Blog page template → showed all pages with the Post category.
    • Post page template → showed individual post content.

New Structure (now)

With the new structure the following changes had been applied for stores created since March 4th, 2025:

  • The Post category no longer exists.
  • Only one default page is created: Post, which is already assigned to the Blog category.
  • The Blog page doesn’t exist anymore — instead, the Blog category now creates its own URL: your-store.jumpseller.com/blog.
  • The Blog page template doesn’t exist now within the themes, which has been replaced by a Default template under the Page category templates list in the Visual Editor.

You can now:

  • Create as many categories as you want (e.g. Blog, News, Tips).
  • Each category will automatically generate its own URL.
  • Assign pages (aka “posts”) to those categories, and voilà — dynamic blog sections.

✅ Why This is Better

  • You don’t need to manually connect a template to a category, unless you want to.
  • You can organize your blog content into sections (e.g. News, Tips, Announcements).
  • You have more flexibility over how and where content is shown.
  • Cleaner setup = less confusion = less yelling at your screen.

🛠️ How to Migrate Your Old Blog Setup

If you created your store before this update and are still using the old Blog/Post pages and categories, here’s how to migrate:

Step 1: Identify Your Blog Posts

Go to your Admin Panel → Pages and look for all the pages assigned to the Post category.

These are your existing blog posts.

Step 2: Reassign Posts to the “Blog” Category

Edit each one of those pages and:

  1. Assign the Blog category instead. Access its settings and make sure the status is Public.
  2. You can click on the checkbox at the left side of each post title to select several all at once.
  3. Then, click on the Actions option that will show at the top of the list and then on “Add to category”.
  4. Choose the category you want all those posts to be connected to. The change will be automatically applied.

💡 Pro Tip: You can create new categories too, like “News” or “Tips” if you want to organize your content better.

Step 3: Update the Templates (if needed)

Make sure each post page is using the post template.

Some themes may already apply it automatically when you assign a category — just double-check to be safe.

  1. Go to the page (or post).
  2. Scroll down to the Properties → Template section.
  3. Select Post.

Step 4: Remove the Old “Blog” Page (Optional, but ideal)

In the new structure, the Blog page isn’t needed anymore because the Blog category already creates its own permalink.

So unless you’ve customized your old Blog page with something unique, feel free to delete it.

You can now access your blog posts directly at: your-store.jumpseller.com/blog

Important: for stores that were created before the release of this feature, the Blog category permalink will be /blog-1. Therefore, you will need to delete Blog page first (the one using /blog permalink), and then you can edit the category to remove the -1 part at the end of its permalink.

Step 5: Link to Your New Blog Page

Anywhere you had links to the old Blog page (menus, buttons, footer), make sure they now point to /blog.

If you’ve created other categories like “News” or “Tips”, link to those instead:

  • /news
  • /tips

📝 Optional: Create New Categories for Better Organization

This is the fun part! You can now split your blog content however you like, like for example:

  • Blog: General updates
  • Tips: Helpful guides
  • News: Store announcements

Each category gets its own URL. All you have to do is:

  • Go to Admin Panel → Pages → Categories.
  • Click on the Add Category button in the left-side panel.
  • Add the title, a description (optional), define the order in which “posts” will be displayed and make sure to change the status to Public if you wish for it to be already visible.
  • Assign pages to the new category.

Done.

🧪 Test Your Setup

Before launching your shiny new blog section(s):

  • Visit your-store.jumpseller.com/blog and make sure your posts show up and display properly.
  • Click into individual posts to check that content and templates load correctly.
  • Double-check your navigation and menu links.

🧯 Troubleshooting and Issues

If your Blog page or Posts aren’t displaying content correctly, there’s a good chance something was missed during the setup. Here’s how to double-check everything and get things working smoothly:

Step 1: Check the Blog Template

  • Go to Themes → Visual Editor.
  • At the top-right corner, open the dropdown and select Page Category → Default.
  • Make sure it shows the title of your Blog category.

Step 2: Check Your Blog Category

  • Go to Admin Panel → Pages.
  • On the left sidebar, click the Edit icon next to the Blog category (or the name of the category you created).
  • Make sure the Status is set to Public.

Step 3: Check Your Posts

  • Still in Admin Panel → Pages, click on the Blog category (or your custom one).
  • This will filter and show all the “posts” assigned to that category.
  • Click on one of the posts (pages) to edit it.
  • Scroll down to the Properties section.
  • Check the Template — it should be set to Post.
  • Also confirm that the Status is set to Public. If it’s set to Hidden or Draft, it won’t show up on your storefront.

🧱 Table Summary: Old vs New Structure

Feature Old Structure New Structure
Default Pages Created “Blog” + “Post” Only “Post”
Default Categories Blog, Post Just Blog (you can add custom ones like News)
Blog URL Manually created (e.g. /blog) Automatically generated from category (e.g. /blog, /news)
Blog Template Blog (in theme templates) Now handled by Default template (via Page Category)
Post Template Post Post (still used)
Content Organization Limited (one blog section, one post type) Flexible (multiple categories and post types)
Manual Setup Required Yes (had to connect pages, categories, templates) No (happens automatically via category assignment)

🔧 Old Structure Setup

For stores that were created before March 4th, 2025, and that doesn’t have an update version of a theme, what follows next will help you understand how the Blog and Blog Posts pages work in the “old way”.

Built-In Blog

When creating your store, you will find the pages Blog and Blog Post in the Pages section of your administration panel.

The “Blog” page

This page will contain all your posts. Here you can write a brief description of your store’s blog. It is important that you always have the Blog Category and the Blog Theme selected.

Important: You must always have a page with the Blog Category and the Blog template assigned. Without this page or without the category, the blog will not work correctly. If you deleted the category or blog page that came pre-established, create them again.

Add articles to your Blog

To add posts to your blog, you must go to the Pages section of the admin panel and click Add Page in the upper right corner.

Your blog posts should be assigned the Post Category and the Post template. Otherwise, it will not work correctly.

Add a featured image to your post

You can add a featured image to your publications, for this you must click in the image section at the bottom, and choose the image you want to upload from your computer.

Troubleshooting & Issues

If your Blog isn’t working as expected, follow the next list to review if there might be something missing:

  1. Make sure you have created the page categories called Blog and Post (if you do not have them, then create them).
  2. You must also have a page called “Blog” with the blog category assigned and the blog template assigned (this is essential for the entire blog system to work). If you do not have it, create it.
  3. Then to each page that is going to be a post, you must assign the page category “Post” and the “Post” template.

🌐 Integrating an external Blog

If you already have a Blog on an external platform to Jumpseller (e.g. blog.my-domain.com), you can still link it to your Online Store.

  1. Go into your admin panel and access the Navigation section under Customization.
  2. There you will see Blog listed as a menu item by default (might not be visible if you removed it in the code editor beforehand), and you can click on it to show some input fields.
  3. From the drop-down menu of Link Type choose External Url. Paste the Url in the next bar and name the menu item as you wish. If you would like your blog to use your Jumpseller store’s domain name, you’ll need to use a subdomain.

You can choose to always open this in a new window when clicked or not.

Once you save the changes and visit your store, you will see the Blog button has been linked to your external Blog.

💬 Need Help?

If you get stuck or need help with your theme setup, reach out to us at support@jumpseller.com or contact us. We’re always here to help.

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